For instance, in the voice-enabled speakers market: Amazon's Echo and Echo Dot retails for $179.99 and $49.99 a piece and Google Home retails for $129.99. Dieter Bohn at The Verge says Homepod is "the smartest speaker yet". "If Apple had not done this, its customers would embrace Amazon Alexa and Google Assistant". However, Siri still seems to require polishing its efforts a bit more to evolve into a true blue digital assistant that you can rely on at all times.
Recorded audio is already a topic of debate. Toni Sacconaghi says the HomePod is a cross between Sonos Play 1 and Amazon Echo. This may have been the case with this smart speaker as well.
At $349, HomePod certainly pummels the smart home speaker market on pricing.
However, Apple won't be releasing the HomePod for some months to come, despite Amazon already having its Echo smart speaker firmly implanted in thousands of United Kingdom homes.
"Apple reinvented portable music with iPod and now HomePod will reinvent how we enjoy music wirelessly throughout our homes", Philip Schiller, senior vice president of Worldwide Marketing at Apple, said.
The new HomePod has all of the features of Siri that we know like the ability to DJ, answer questions and control a room.
Apple played up the rich speaker quality of HomePod, and synched it with the company's music service that boasts 27 million subscribers. Meanwhile, Google has leveraged its mountain of anonymized user data and powerful machine learning engine to teach Google Assistant how to understand context.
"You should be able to tell "Alexa, ask Siri X, ' " David Limp, Amazon's senior vice president of devices, told a group of journalists at the Wired Business Conference in NY on Wednesday, USA Today reported". He expects developers to use the software because of its relative simplicity and potential to reach across Apple's large user base.
"They're clearly getting developers ramped up for this", said Paul Reynolds, founder of Torch 3D, a startup focused on 3D-app development.
"The recordings are securely stored in the [Amazon Web Services] cloud and tied to your account to allow the service to be personalized for each user", an Amazon spokeswoman said in an email. In fact, police recently tried to get an Echo's recordings as evidence in a recent murder trial. Soon, in iOS 11, you'll be able to tell a friend they owe you money via text, and iMessage will give them the option to pay with Apple Pay Cash.
You may already be familiar with one or more of Siri, Google Assistant and Alexa, the smart assistants that power these speakers.
There was no overwhelming differentiation in HomePod, according to the analyst. But this year, Apple took the opportunity to announce not just a smart speaker, but also a new 10.5-inch iPad Pro, a professional-centric iMac Pro all-in-one desktop computer, as well as updated versions of the iMac and MacBook Pro computers.
Of course, just because the Cupertino brand focused on the HomePod's speaker qualities instead of its "smart" characteristics doesn't mean Siri didn't get some time in the spotlight. That's useful, considering Apple gets slammed with thousands of national security requests every year.
Check out our Amazon Echo hub and Google Home hub for our full reviews, guides and everything you need to know. This can be an unsettling concept for people anxious about privacy, but companies say they're not recording when not in use.
Ten years after launching the iPhone, Apple is on the hunt for another blockbuster product that can take its place. Viewers want to watch their favorite programs on whatever device they choose.